According to data from the third-party market research company Yikang monitoring, in the first half of 2017, China's color TV market shipments were 22.51 million units, a year-on-year decrease of 10.8%; retail sales were 75.4 billion yuan, a slight increase of 0.8%, as a whole. Depreciation increases. In the first half of this year, the dismal sales of online and offline companies are just a microcosm of the survival of TV companies. Recently, several major TV manufacturers in China have released their sales performance in the first half of the year. The situation is much worse than before. The reason is the huge increase in raw materials. Panels account for more than 40% of the cost of all TV materials. According to data from the China Electronics Video Industry Association, panel prices have risen more than 30% year-on-year in the first half of this year. However, in the first half of this year, the price level of color TVs rose by only 12.4%, far below the panel price increase rate. As a result, the net profit of the color TV industry fell below 1%. The fierce market competition environment has made the domestic TV industry usher in a new round of reshuffling.
Acquired three certifications, Konka has created the third institute of the new era of frequency conversion technology, the third institute of the China Electronics Technology Group Corporation (Television Electroacoustic Research Institute), established in 1960, under its National Radio and TV Product Quality Supervision and Inspection Center. As a national-level inspection agency with a third party's impartial status, it is also the earliest domestic inspection agency for full performance testing of audio and video products. Its organization's national home appliance product quality appraisal has made an indelible historic contribution to the maturity of China's modern consumer electronics industry.
This time, three related experts analyzed the display technology of Konka R1 inverter TV. The analysis report shows that the technology of chip frequency conversion, screen frequency conversion, and backlight frequency conversion adopted by Konka R1 frequency conversion television can effectively increase the refresh rate, change the contrast and backlight adjustment frequency in real time, and it has been widely recognized and highly recognized by three technical experts. Praise is a technological innovation that truly enhances the user experience.
The reporter learned more about the details of these three technologies. The main chip frequency conversion mainly refers to the use of upgraded motion estimation and motion compensation (MEMC Pro) functions. Improvements made to the input of network video signals. At present, popular network video is designed to improve the compression ratio and make the data smoother. The refresh rate is 30 Hz, and the relative refresh rate is relatively low. With the addition of the MEMC Pro function, different motion picture trajectories for different motion pictures can be judged and evaluated. Based on the motion vector information of the original frame picture, motion picture compensation operations of different frequencies can be performed, and picture frames not included in the original video can be generated. Improve the blur, halo, sawtooth, smearing, jitter and other phenomena on the edge of the moving picture, and increase the network video signal refresh rate to 60Hz. Effectively improve the motion picture display.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
The continuous upgrading of the consumption structure has brought new opportunities to the television industry. The user's balance in the purchase of television products has gradually changed from the initial “can see†to the current “enjoymentâ€. The color TV has become a smart window in the living room, and it is also the entrance to the smart entertainment terminal. Users expect to enjoy the immersion of the iMax cinema at home.
Around this idea, traditional color TV manufacturers have also slowly abandoned the "price war" and shifted their focus to "value warfare." They have gradually shifted their focus from reducing hardware costs to improving user experience and trying to differentiate themselves through brands. To highlight the market. However, after vigorous publicity, many so-called technology cores have become vase-like gimmicks, and prices have risen, but they have not allowed users to experience the essence of the experience.
We cannot help but ask, what exactly is the user's most desired? What can truly lead the great innovation of the living room culture? Perhaps, the three certified Konka R1 will give us new inspiration.
Brand new upgrade, gorgeous turn of the traditional color TV giant
TV is the foundation of Konka's business. How to make the color TV business more stable is the top priority. This year, Konka's color TV business will have new changes in organizational structure, mechanism reform, production base capacity utilization, and other aspects. In addition to this frequency conversion TV, 8K TV was also introduced earlier, and a series of new black technology products shined at CES. Zhou Bin, the new president of Konka Group, mentioned in a recent interview that the company will further increase investment in research and development this year and fundamentally increase the market share.
In addition to continuous innovation in technology, Konka has also become a big player in brand strategy development in recent years. Firstly, the company signed Jiangsu Suning Club with sky-high price at the beginning of the year and then jointly established a smart family together with Hunan Mobile, and built a “heart trip†charity event. Not long ago, it signed high-profile signing La Liga as the official partner of the Spanish A-League China region. These not only laid a foundation for the development of mutual benefit and cooperation and win-win cooperation between brands, but also provided a good development condition for the layout of Konka's intelligent industry, allowing the original hardware development model to be “hardware + softwareâ€, “user + terminalâ€, The "investment control + financial" development model has been transformed and upgraded, and a smart home ecosystem around the home Internet has been built.
Since the time for customs clearance in 2017 is not much, the TV industry will usher in the traditional "golden nine silver ten" peak season. Cankia's series of changes in products and brands can continue to drive the domestic TV industry as a whole. Leaders, we will wait and see.
This time, three related experts analyzed the display technology of Konka R1 inverter TV. The analysis report shows that the technology of chip frequency conversion, screen frequency conversion, and backlight frequency conversion adopted by Konka R1 frequency conversion television can effectively increase the refresh rate, change the contrast and backlight adjustment frequency in real time, and it has been widely recognized and highly recognized by three technical experts. Praise is a technological innovation that truly enhances the user experience.
The reporter learned more about the details of these three technologies. The main chip frequency conversion mainly refers to the use of upgraded motion estimation and motion compensation (MEMC Pro) functions. Improvements made to the input of network video signals. At present, popular network video is designed to improve the compression ratio and make the data smoother. The refresh rate is 30 Hz, and the relative refresh rate is relatively low. With the addition of the MEMC Pro function, different motion picture trajectories for different motion pictures can be judged and evaluated. Based on the motion vector information of the original frame picture, motion picture compensation operations of different frequencies can be performed, and picture frames not included in the original video can be generated. Improve the blur, halo, sawtooth, smearing, jitter and other phenomena on the edge of the moving picture, and increase the network video signal refresh rate to 60Hz. Effectively improve the motion picture display.
The screen frequency conversion, that is, the local contrast technique, is to create detailed quality effects, and to change the way that ordinary TVs in the current market adopt a single dynamic brightness curve adjustment for a single screen. Konka R1 local contrast technology, the entire picture can be divided into 48 * 27, a total of 1296 partitions, according to the different light and dark partitions, and the brightness of the surrounding partitions, for the control of the brightness and contrast of the separate control, enhanced display Effect, improve display quality.
The backlight frequency conversion refers to the local dimming technology. The Konka R1 uses a 16-division local dimming backlight control technology. Through the cooperation of the display module control chip of iw7027 and the RTD2861 RDA-GR image processing master chip, the brightness of each zone can be individually controlled according to the needs of displaying images in different positions of the screen, and the brightness of each zone is changed in real time, and the main frame is changed. The chip controls the adjustment method, changes the current and voltage driven by the backlight, adjusts the current duty cycle, and ultimately achieves backlight control of different zones.
Under the strong support of these three technologies, Konka's "Variable Frequency TV" has become the core of the real branding technology, rather than a marketing term with no name. Liang Zhenpeng, an experienced home appliance industry analyst, once mentioned that the introduction of inverter TV is of positive significance and can bring more choices to users and the market. "Either HDR technology or variable-frequency television technology is based on the improvement of picture quality on the basis of LCD TVs. Frequency conversion technology has a significant role in improving picture quality and the phenomenon of smearing that LCD TVs generally possess." Under the big environment, Konka's frequency conversion technology has become a strong driving force for the brand to extend to the high-end, but also set a new benchmark for the domestic electronics industry.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
T Copper Tube Terminals,Non-Insulated Pin-Shaped Naked Terminal,Copper Cable Lugs Terminals,Insulated Fork Cable Spade Terminal
Taixing Longyi Terminals Co.,Ltd. , https://www.lycopperlugs.com