Recently, Philips Lighting officially announced its new name, Signify, and its new Chinese name “Zhennuofei†was also announced.
The new name explains the new definition of light as a language for connecting and transmitting information. The new Chinese name is interpreted as: 昕, such as the rising sun, the rhythm “new†also represents innovation. Gene; promise is the commitment to customers, partners and the entire Chinese market; flying, combined with the previous flight of Philips lighting, is also the meaning of hope to lead the entire lighting industry to achieve further leap development.
New Chinese name 昕诺飞 released
Corresponding to the literal meaning, the new name of Yannuofei highlights the new position of this 127-year-old corporate brand in the new era of lighting – becoming a lighting company in the Internet of Things era. The birth of the new name also announced to the lighting industry that Connaught is firmly on the road to the development of the core of the market strategy.
Below, let us review the road of the IoT lighting strategy that Yannuo Fei has recently passed, and learn from the future concept of this century-old enterprise brand.
Excavating the value of light technology, leading the innovation of IoT lighting
With the development of Internet information technology, smart cities have sprung up in the world in recent years and are in full swing. As an important part of smart cities, IOT lighting has gradually become the general direction of the development of the lighting industry. To this end, Yanuofei does not hesitate to fulfill its own industry responsibility.
In the field of home smart connected lighting, on the basis of the original light source, the company has developed a variety of lamps to change a variety of scenes and colors.
In the field of road lighting, Philips CityTouch smart connected road lighting management system has been deployed in international metropolises such as Los Angeles, Jakarta, Indonesia and Buenos Aires, Argentina, over the past two years, using existing mobile networks and clouds. Technology, monitoring and controlling the operation of street lamps, analyzing the energy consumption of each street lamp, and bringing more advanced road lighting maintenance mode to the local street lamp management department.
In the field of architectural lighting, InterAct wireless smart connected lighting system was born last year and is fully promoted in the over 15 billion square feet of existing office market in North America. To date, Yannuo has deployed 29 million smart connected lighting points around the world, and plans to ship networking capabilities for all of its newly produced LED products by 2020.
American Metropolis Los Angeles with CityTouch Smart Connected Road Lighting Management System
Through a series of actions to help the construction of smart cities, Yanfeifei constantly explores the value of lighting in the Internet of Things, which benefits the world and becomes the "light ambassador" of human beings in the lighting industry. At the beginning of this year, Yannuofei was named by the research institute Navigant Research as the pioneer of IoT influence in the lighting industry in the commercial real estate market, which is enough to confirm its important position in this field.
In addition to the spirit of discovery of IoT, Zhai Nuofei is brave enough to innovate in this field. As we all know, LiFi (visible light wireless communication) has begun to sprout in the field of information dissemination, but it has not been widely promoted. The dominant player in this field is the well-known WiFi. For the Connaughter who is developing the subject of IoT lighting, LiFi's star fire is enough to provoke their innovative nerves.
In March of this year, Yannuo launched a two-way optical communication technology and applied similar technology to the lamps in the new building of its Greater China headquarters. Through the modem in the luminaire, the light emitted by the luminaire can be correlated with the camera of the mobile phone to realize the communication between the two. Since optical communication can only be cracked by the light and the signal, LiFi has higher communication security than WiFi.
In the future, if LiFi can be widely used in the world through IoT lighting, then light technology will dominate the direction of the world's Internet informationization. It is of epoch-making significance for the lighting industry and the network information industry. The contribution will also be remembered by the world.
How LiFi works
Let the lights connect with each other through the Internet of Things, let the lights transmit information, is the mission of the company after the name change. The interpretation of the new name contains the summary of the contribution of the company to the global IoT lighting in the past few years and the expectation of promoting global technological progress through IoT lighting. The release of the new name is an interpretation of the craftsmanship and innovative consciousness accumulated by Centennial in the past 100 years, leading the global lighting industry to the correct development path of IoT lighting. Create a people-oriented light, create a new concept of green lighting
Although the lighting technology is advancing, all human beings have suffered a lot of light damage, and the sounds of health lighting and human lighting have been evoked. On the other hand, although the concept of energy saving has been widely promoted in the lighting industry after entering the LED era, for large-area lighting fields such as building lighting and road lighting, if there is a lack of intelligent management of lighting systems, real The energy saving can only be empty talk. In this regard, the use of IOT lighting for the development of the general direction, to explore the value of light, naturally, will not sit idly by.
In the new office building of the Greater China Headquarters in Shanghai, China, Yannuofei has set up different “light formulas†for different work scenes and time of employees to achieve people-oriented lighting purposes. In order to help employees adjust their work mood and state, the building lighting system applies dynamic lighting curves, using different color temperature and brightness combinations in different time periods to better simulate natural light changes and improve work efficiency. Different spaces are set in each space in the office building. In the warm and warm mode of the leisure area, employees can brainstorm in a relaxed and pleasant atmosphere.
In order to solve the problem of insufficient amount of exercise for office workers, the sports area is also set up in the building. Employees can ride bicycles while working in a comfortable lighting mode to relax and release work pressure. In order to solve the "difficult to find people" problem of the mobile station work system, the building also innovatively uses the visible light coding technology of the Power over Ethernet (PoE) intelligent interconnected lighting system for position location and route planning, and quickly and quickly realizes the function of finding people quickly. Let employees experience better in a mobile office environment.
New office building at the headquarters of the Greater China headquarters in Shanghai, China
In addition to the lighting experience of the staff, Yannuofei also easily monitors and manages lighting, energy consumption, indoor environment, workstation management, indoor positioning, outdoor lighting, etc. through the management software in the building, and masters the indoor environmental quality and various areas. Various parameters such as energy consumption and illumination help the building manager to easily observe the electricity and lighting conditions in various areas, better allocate resources, and save labor costs, thus achieving people-oriented lighting management.
On the other hand, by mastering various lighting data and controlling energy consumption, Yannuofei has also broken through the energy-saving mode of LED light source in the lighting management of the building to realize the new concept of smart lighting and energy-saving green lighting.
People-oriented lighting effects in the new office building of the Greater China headquarters
The new office building of the Greater China headquarters can achieve people-oriented lighting effects, save energy, benefit from its conversion point to the access point of the Internet of Things, and realize intelligence and information through the Internet of Things. The choice to officially use the new Chinese and English names on the day of the completion of the building is also a deliberate move by the Connaught Flying Space to promote IoT lighting. The company believes that the global lighting industry can see the value of IoT lighting in the health and vitality of human beings and the sustainable development of resources from the lighting effects created by the building. It will grasp the new historical mission of this century-old corporate brand from the new name. Helping China's IOT Lighting Construction Multiply the amount of gold promised in China
Over the years, Yannuo has established an extensive sales channel network in China to serve the Chinese professional and consumer lighting market. With the gradual popularization of Internet of Things technology and the gradual development of China's smart city construction, Yannuofei also brought the most advanced IoT lighting results to China.
Last year, Yannuofei introduced the CityTouch flex intelligent connected road lighting system to China, and connected it to urban emergency system, traffic signal management system, security monitoring system, pedestrian flow, traffic flow and weather detection system in Changzhou, Kunshan and Beijing. All kinds of smart city applications, including etc., support China's smart city operation in all aspects. In addition to the assistance of products and application solutions, Yannuofei also adheres to the principle of cooperation and win-win, with Baidu, Jingdong, Alibaba Cloud, Huawei, Xiaomi, China Mobile, China Telecom and other Chinese communications and mobile network giants to cross the border, using The advantages of products and technologies in the field of self-intelligent interconnected lighting, combined with the strong network communication strength of Chinese partners, help the promotion of IoT lighting in China's lighting industry and boost the progress of China's smart city construction.
Yannuofei (formerly Philips Lighting) signed a contract with China Telecom
Once upon a time, Yannuo made a promise in the Chinese market: to achieve carbon neutral operation in Greater China at the end of 2017. Today, thanks to clean energy replacement, operations, logistics and travel optimization, this promise is fulfilled. With the implementation of various smart connected lighting systems in the construction of smart cities in China, through the effective control of energy efficiency and human resources by IoT lighting, the amount of gold promised by Yanfeifei in China appears to be higher.
"Light, Yao Future" theme public welfare activities
In the “Light, Yao Future†theme charity event in China, Yannuofei not only pays attention to the lighting improvement needs of local schools and upgrades local lighting facilities, but also awards science courses about “light†to young people everywhere, telling the story of light. Yannuo Feiren not only conveys the concept of IoT lighting in China's lighting industry through products, projects and marketing, but also promotes the importance of lighting interconnection to human and social progress to 1.3 billion people in China through public welfare actions. Yannuofei, the appearance of this new Chinese name, has made the brand image of vigorous, prosperous and leap-forward development more popular in China, making Io Lighting more and more valuable in the rapid development of Internet information in China today.
to sum up:
With the advancement of society, a corporate brand name with an industry-era significance often allows owners to motivate change. From Philips Lighting, the name of the founder of Philips, to the symbol of the use of light as a language for connecting and transmitting information, a replacement of the name of a company brand of 127 is a creation of an integrated lighting. The determination of the new era is also a loud slogan that shouts out the development trend of the lighting industry in the lighting industry.
All along, the Connaught flying people are using sweat and wisdom to create a batch of lighting products that are at the forefront of the industry, complete one after another perfect lighting project, and constantly enhance their brand influence. . However, the stage of the lighting industry does not belong to a corporate brand. This stage needs to be driven by one party. For this reason, seeing the rapid development of the Internet of Things in the field of information dissemination, the company will rationally use this “Dongfeng†to drive the development of the lighting industry to the direction of intelligent interconnection, giving itself a development direction and giving its peers a Development Opportunities. The change of name, the promise of flying is to pass an important message to the entire lighting industry - the spring of IOT lighting is coming soon.
Combined with the lighting of the Internet of Things, LiFi or other forms of human activity in all parts of the world may be as sensational as WeChat, which broke out in the communications field a few years ago, and WiFi in the Internet field. People live, Work, travel and other aspects can not be far from it. Therefore, the emergence of the name of the sinuofei is more like an announcement to all mankind that an era of light science and technology with far-reaching influence will come soon.
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